Private Practice Owners Club
You May Be Asking, "How Do I Know If You Are Right For Me?"
We understand the stress of running a practice, the fear of making the wrong investment, and the exhaustion of long days doing menial tasks that impact your ability to spend time with those you love most.
We get it. And, we are here to help transform your practice into opportunities for growth and personal fulfillment that you may have not thought possible.
Founded by Nathan Shields and joined by Adam Robin, our club offers a path to success forged from real experiences and proven results.
Our Mission
Empowering 1000 healthcare leaders to transform the industry
At Private Practice Owners Club, we are really committed to empowering healthcare leaders so that they can realize how powerful they truly are.
Our Purpose
Transforming the Lives of Others
We envision a future where every owner steps into a place of boldness. So much so that they realize how powerful they truly are. Powerful enough to create the business and life that they deserve. We believe that you deserve it. That you are worthy. And that your success as a leader is exactly what this profession needs more than anything. You will not find a team who is more committed to you, your goals, and your destiny than we are.
Our Core Values
Clarity
Be clear on what we want
Commitment
All-in on what we do
Growth
Improving personally and professionally
Nathan Shields
Founder/Co-Owner, Private Practice Owners Club Podcast & Coaching
Here’s what I’ve come to know since I opened my first clinic in 2002:
Owning a therapy clinic is hard work.
I was completely overwhelmed soon after opening my first practice and I quickly realized that, although I had the skills to treat patients well, I didn’t have the skills to run a business optimally. However, I kept my head down and focused on patient care, hoping that someday someone would rescue me from the business administrative headaches. I continued like that for almost a decade, burying my head in patient care and slowly burning out. Finally, I did what every successful therapy owner I’ve met has done… I, finally, asked for help.
Since investing in myself and my business education (by hiring a business coach) I went on to grow, and eventually sell, four different clinics for seven figures, at 3x the national average. That journey led me to launch the Private Practice Owners Club Podcast & Coaching business where I’ve helped hundreds of therapy owners build businesses that give them greater profits, freedom, and a lifestyle that they couldn't have previously imagined.
Our coaching program is the answer to that same cry for help that I had, the same cry I continue to hear from so many owners that come to us - they're burning out (or burned out), desperate to be more, achieve more, and improve their lives.
I personally cannot wait to witness your growth over the course of our 12-month coaching program. We'll work together to help you build the business you and your family deserve.

Nathan Shields, PT, ECS
Adam Robin
I was going to kill myself to be successful… Maybe you can relate.
I became a PT to help people not just heal, but transform into the best versions of themselves possible. And I opened my own clinic to build something greater than myself – to serve my community and support my family.
I was young, passionate, and convinced all I needed to succeed was to focus on treating patients and keeping them happy.
But just 1 year in to owning my own business, I realized my life was starting to go off the rails.
- I was barely eating or exercising
- Every day I was up at 4 am and came home after dark
- Stress & anxiety was so constant it just became background noise
- Clients were not getting served like I knew they deserved
- My wife felt so distant it was like sleeping next to a stranger
- And worst of all (it’s hard to admit this) my kids barely saw me
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My health and relationships got so bad I was honestly considering just shutting it all down…
Maybe going back to being a PT in someone else’s clinic – or trying a different career altogether. But thank God, I didn’t go that route. I realized what I was trying wasn’t working. And so I finally decided to get help.
Shortly after, I found Nathan’s podcast and for the first time in my life, I decided to invest in myself.
I signed up for coaching with Nathan, and 6 months in (before the program had even finished!) I was:
- Earning $10k/month more – working half the time
- Watching new patients flood into my clinic… and leave happier than ever
- Leading a 10-person “Dream Team” that supported my vision and took 90% of the work off my plate
- Spending more quality time with my wife & family than ever before.
I started that program as a good Physical Therapist…
And emerged as a great business owner – the CEO of my PT clinic. Over the next 3 years, I spent over $100,000 more learning from the best executive, leadership and business coaches in the world.
Since then, I’ve:
- Scaled my clinic to 3 thriving locations (with plans for more)
- Generated multi-7-figures in income per year, working from home
- Built a team of 40+ who grow the business for me
And most importantly?
I developed a passion to help struggling PTs transform their lives just like I did.
Which is why I decided to join forces with Nathan…
And devote myself to helping stressed & overwhelmed PT clinic owners:
- Take control of their business and eliminate overwhelm
- Double their monthly revenue, working half the time
- Hire a team that cares about the business as much as they do
- Spend as much time with their families as they want to
If you’re a struggling PT clinic owner like I was, know this:
I’ve been where you are. And I know how to get you where you want to be.
When you’re ready, I encourage you to learn more about PT Coaching.
I look forward to meeting you and helping you transform your practice, and your life.
Adam Robin
Tanny Crawford
Tanny Crawford is a seasoned private practice coach with over 15 years of experience in the industry. He has dedicated his career to helping PT owners elevate their practices and achieve their business goals. His expertise spans across business development, operational efficiency, and leadership training, making him a versatile and highly effective coach.
Tanny’s approach to coaching is rooted in practical strategies and personalized mentorship. He tailors his guidance to meet the unique needs of each client, ensuring they receive the support necessary to overcome challenges and drive sustainable growth. His coaching methods are inspired by his extensive industry knowledge and a deep understanding of the complexities that PT owners face.
Known for his empathetic and motivational style, Tanny connects with his clients on a personal level. He is committed to pushing them beyond their comfort zones, applying the same principles of stress and growth foundational in health and wellness to business practices. Tanny's dedication to his clients' success is unwavering, empowering PT owners to unlock their full potential and achieve lasting success in their practices.
Cory Lee
Cory Lee is a dynamic private practice coach with over a decade of experience in the field. His career is marked by a deep commitment to helping PT owners transform their practices and achieve exceptional business success. Specializing in business development, operational efficiency, and leadership enhancement, Cory brings a wealth of knowledge and a strategic approach to coaching.
Cory’s coaching philosophy centers on practical, actionable strategies tailored to the unique needs of each client. He provides personalized mentorship that empowers PT owners to navigate challenges and drive sustainable growth. With a robust understanding of the industry’s intricacies, Cory offers insights that are both deeply informed and highly relevant to the current market landscape.
Known for his energetic and supportive coaching style, Cory excels in building strong, personal connections with his clients. He motivates them to step out of their comfort zones and apply growth principles that mirror those in running private practices. Cory’s dedication to his clients' success is unwavering, ensuring they not only meet but exceed their professional goals. His influence extends across the PT community, where he is celebrated as a catalyst for positive change and a trusted advisor.
Tracy Bond
I had been a treating Speech Language Pathologist for over 25 years. I had treated or taught in all settings other than acute care. I was burned out. I changed careers and it just didn't work out for me. I am a therapist at heart and missed the relationships I had formed in my previous SLP positions. A friend and COO of a local school district asked me to contract with them for an SLP on bereavement leave and another on medical leave. Jumping in with both feet, I did both full time positions. Whew!
As the contract was ending, I was undecided what I wanted to do. The COO I mentioned, encouraged me to start a contract business. I did! During the first 6 months of contracting, I helped another friend to add speech therapy. She encouraged me to start a private practice. Nine months later, and three months before Covid in December 2019, the first clinic opened - The SpOT Clinic just outside of Huntsville, AL. In June 2021, we opened the second clinic in Gulf Shores, AL. The third clinic opened in June 2022. This was a far cry from being burned out and changing careers, but with the support of my family and staff, we grew the company to what it is today - 3 clinics and 66 staff members and plans to open 2 more in 2025.
I was able to connect with other clinic owners who helped me know how to kickstart my business and how to evolve my business. I am thankful for those who coached and supported me through the process. I have an amazing executive team who I have trained to think as I do and are fully capable of running my company in my absence. I trust them to do just that!
I have the work/life balance I have dreamed of for 30+ years. Don't get me wrong, it was HARD work, but it is paying off and it can for you too! I have been in your shoes. Private Practice Owner's Club has the ability, experience, and drive to help your company be your dream. Reach out to learn more about Private Practice Owner's Club. Let us coach you to success and balance.
Get to where you want to be in your practice, faster.
Working with a coach who’s been in your shoes is the easiest way to reach your goals… and avoid all the pitfalls along the way.